Reading Room

Many talented PR people come to the industry through a love of the written word, and knowing how to write a great press release is a fundamental PR skill.

The first truly digitally native generation are growing up. What will they care about, what will their priorities be, and what will it mean for how brands communicate with them?

Want to make sure you’re maximising your LinkedIn page and posts by using the correct image sizes? Read on for our handy round up of all the details.

Wondering what PR entails in today’s media landscape? Read on for insight into how technology has changed what PRs do and why it is a great career.

With 90% of marketers believing that influencer marketing campaigns are effective, how do you maximise your results in 2024 and beyond?

Wondering how you can use voice and tone to amplify your brand identity? Read on for our top tips.

Wondering what will be influencing the graphic design world as we move through 2024? Look no further.

Finding new experiences, pushing boundaries you didn’t feel were achievable, and enjoying the here and now – that’s what the Live Free Fund is all about.

After the year in which we bid farewell to Twitter and said hello to Threads, what can we expect to be shaping the social landscape in 2024?

This national career development month, junior content exec Stella reflects on her first six months of working life.

Long a staple of many a brand’s repertoire, newsletters don’t necessarily conjure images of super slick marketing. But LinkedIn might offer an interesting solution.

The catchily named ‘Not a Bot’ from X has reignited discussion about subscription models for social platforms. So, what are the implications?