The WPR Team

JANE AINSWORTH - undefined

JANE AINSWORTH

MANAGING DIRECTOR

An experienced communications strategist who leads a team of over 50, Jane works across a wide spectrum of industries – from retail to hospitality, with client experience spanning the likes of Oxfam, Greene King, John Lewis, Mothercare, Westfield, National Trust and Volvo.

Having joined WPR as a graduate, Jane acquired the agency in 2015, preserving our status as an independently-owned consultancy. A former CIPR Young Communicator of the Year, Jane has helped the agency to win over 100 awards, making us one of the most award-winning agencies in the UK.

JO MCCARTHY - undefined

JO MCCARTHY

DEPUTY MANAGING DIRECTOR

Since joining WPR over 20 years ago, Jo has worked with some of the best-known B2B and B2C brands in the UK. This includes the consultancy’s very first client, Triton Showers, which is still with us after 25 years. These days, Jo is responsible for all aspects of client care, as well as supporting teams with service delivery and best-practice guidance.

TOM LEATHERBARROW - undefined

TOM LEATHERBARROW

B2B DIRECTOR

Tom’s client base spans a variety of sectors, from engineering and manufacturing through to building products, heating and ventilation. He is particularly skilled at bringing technical subject matter to life, helping WPR’s clients reach defined audiences by generating engaging content and then using digital techniques to target, engage and convert customers. His ‘issues based’ approach, refocuses PR and marketing campaigns away from product pushing towards a more empathetic, customer centric approach.

JADE MANSELL - undefined

JADE MANSELL

SENIOR ACCOUNT DIRECTOR

The 2019 CIPR Midlands Outstanding Young Communicator of the Year, Jade has almost a decade’s experience in PR, specialising in the retail and leisure sectors. She works on a roster of high-profile clients, including Fujifilm, Volvo, National Trust, Greene King, and Care UK, and has won multiple awards for a variety of campaigns.

Jade has been with WPR for over seven years, after graduating from Oxford University, progressing from graduate account executive to account director in just five years. She is now responsible for managing and providing strategic guidance to consumer clients.

ANDY WILLIAMS - undefined

ANDY WILLIAMS

ACCOUNT DIRECTOR – B2B

Andy specialises in delivering integrated communications campaigns with a firm focus on lead generation. He leads on accounts operating across a variety of B2B sectors, from manufacturing and industrial automation through to foodservice, environmental technology and construction, specialising in developing content for highly technical subject areas.

He joined WPR as an intern after graduating from university in 2012 and worked his way up to Account Director within six years. In recent years, Andy has played a key role in developing both our video offering, as well as planning and executing a number of international campaigns across Europe and the USA.

NATALIE HUNT - undefined

NATALIE HUNT

ACCOUNT DIRECTOR – B2B

Natalie has a solid background in B2B PR having worked in the industry for over eight years. Over that time she has delivered campaigns for a number of leading brands in the energy, building products, manufacturing and health & safety sectors. These include the likes of Aggreko, Wolseley, 3M, Baxi and REHAU.  

Having built up her core skillset studying journalism at university, Natalie is well equipped to help her clients tell compelling stories across platforms in various formats, delivering tangible metrics. Natalie is passionate about developing campaigns with cut-through, and takes a creative yet strategic approach to every brief she’s presented with.