The consumer PR agency that gets the world talking
Consumer PR specialists making ambitious brands impossible to ignore.
We’re an award-winning consumer PR agency for brands who want to stand out in the crowd. With PR, social strategies and campaigns designed to cut through the noise, tap into cultural moments and connect with consumers, we make ambitious brands impossible to ignore.
We specialise in insight-driven, creative consumer PR that integrates seamlessly with your wider marketing strategy. Working hand-in-hand with brand teams, we create campaigns that do more than grab headlines; they build trust, shape attitudes, and achieve measurable, commercially-focused results.
Our work – powered by insight and fuelled by imagination – blends strategic thinking with bold creative to change perceptions, increase awareness, and inspire action.
Deep sector expertise
delivered by specialists.
Our industry experience spans food and drink, home interest, leisure, travel, hospitality and retail. We’ve been working with household names and much-loved brands such as Greene King, Beaverbrooks, Belkin, Evri, Warner Leisure and Hollywood Bowl for over three decades. Whatever the sector and the brief, we’ll bring fresh perspectives, shrewd strategic insight, and compelling creativity to your brand communications.
Food and drink
From specialist producers to supermarket favourites, we help food and drink businesses earn their place at the table. Whether we’re launching a range or boosting seasonal sales, we serve up campaigns that whet appetites and deliver results.
Hospitality
From pub chains to family casual dining, we help hospitality brands stand out in a saturated market. We understand what journalists want, what customers care about, and how to make a venue the place people want to be.
Retail
We’ve helped retail brands open stores with a fanfare, driven footfall, and created loyal online communities. Our retail PR campaigns blend media, ‘corpsumer’ comms, influencers and experiential tactics to boost engagement and sales.
Homes and gardens
From stylish interiors to home renovation, we craft campaigns that connect with design-savvy audiences. With an eye for seasonal trends and editorial appeal, we help home and garden brands grow their presence where it matters.
Leisure
From adrenaline-packed theme parks to immersive social venues, we get customers excited about leisure. Whether launching an attraction or maximising visitors during seasonal peaks, we build anticipation through media moments, creator partnerships, and thumbstoppable content.
Travel
We tap into the emotions that drive people’s love of travel. Whether we’re talking about luxury retreats or back-to-nature adventures, we create irresistible stories, standout social, and unforgettable trips.
Powered by insight.
Fuelled by imagination.
Our work is informed by insight that helps shape our strategic and tactical approach. But it is the imagination and vision of our team that makes it fly. It’s never just about chasing coverage, it’s about building an approach that aligns with your goals and bringing it to life with bright ideas that truly resonate.
Commercially-intelligent creativity is at the heart of what we do – it’s why our campaigns don’t just provide brand awareness, they ignite conversation, spark curiosity, capture hearts, deliver conversion and get the world talking.
What we do
Our full-service offering means we can tailor our strategy and consultancy to complement your in-house team and marketing goals.
Within our consumer PR division, our particular specialisms are:
Creative campaigns
We create campaigns people care about. Combining strategic clarity with standout creative, we deliver ideas that start conversations and drive action. From brand‑defining moments to intelligent activations, we blend insight with imagination to shift narratives and shape perception.
News desk and press office
We keep consumer brands culturally relevant with our dedicated news desk service. Our press office team spots emerging stories fast, adding a distinctive point of view and delivering day‑to‑day coverage or timely newsjacking that secures credible, consistent presence in the news cycle.
Regional media and stakeholder activation
We help national brands create meaningful local connections. With breadth and depth in our regional media relationships, we turn national messages into stories that resonate with communities. From uncovering regional angles to on‑the‑ground support, we build grassroots advocacy at scale.
Other services include:
- PR strategy and planning
- Consumer media relations
- Social media (organic and paid)
- Influencer marketing and creator partnerships
- Brand activations
- Brand storytelling
- PR launches and events
- Crisis communications and reputation management
Our
work
Why consumer PR matters in today’s media landscape
Consumer PR is about making meaningful connections between brands and people. In a world full of noise, attention is earned, not bought. That’s where we come in.
As a leading consumer PR agency, we know how to earn that attention. From headline-grabbing PR stunts to authentic partnerships with the right creators, we deliver campaigns that tap into people’s emotions, boost brand love, and positively impact the bottom line.
info@wpragency.co.uk
0121 456 3004
FAQs
A consumer PR agency helps brands build visibility, reputation, and trust through earned media, influencer campaigns, events, and content. It’s all about getting the public engaged and talking about your brand.
We measure success with KPIs like media coverage, reach, engagement, share of voice, web traffic, and brand sentiment – tailored to the specific objectives and goals in the original PR brief. Check out our consumer PR case studies for examples of the results we can deliver.
Although we don’t work with startups, we work across a wide spectrum of organisation sizes – from ambitious challenger brands growing fast, to major national and global businesses. We like to say we’re the perfect size – our team of 60 means we’re big enough to deliver large-scale campaigns for big brands, but we’re small enough to ensure every client gets the attention they deserve.
We have specialist PR experience in food and drink, retail, travel and tourism, hospitality, and leisure. But our strategic approach means we can adapt to most consumer sectors, so get in touch and we’d be happy to talk more about our experience and its relevance to your brand.
Get in touch to tell us more about your brief and we can take it from there. We’ll make sure we understand what you need, we’ll develop a proposal and quote, and then we can discuss next steps. We’re always happy to have an informal chat or answer any questions you might have about how we work.
We’re flexible and responsive. Once we understand your needs, we’ll propose a timeline that fits your goals. Talk to us about your objectives and we can respond accordingly.